Product Growth Certification (PGC)™
Drive strategic growth with data-driven experimentation and optimization techniques
Overview
This growth course focuses on practical application within real product environments. Growth PM work is about building systems: identifying leverage, running disciplined experiments, and scaling what changes customer behavior and revenue. This certification focuses on acquisition, activation, retention, and monetization as a connected engine — using loops, funnels, and pricing/packaging decisions to drive durable impact. You’ll learn how to diagnose where growth is constrained, design hypotheses worth testing, and translate results into roadmap and operating decisions. The goal is to move beyond ad-hoc experimentation to a repeatable growth practice grounded in measurement and customer value. Best for PMs specializing in growth or taking ownership of commercial metrics in product-led organizations.
Instructors
Related Courses
These recommendations prioritize the same primary tag first, then broader tag overlap, then shared category context.
Growth Product Management Course
Growth Product Manager Nanodegree Program
Optimize growth strategies and build acquisition funnels
Master Growth Product and Drive Revenue
Boost product revenue with personalized tactics and proven strategies
Retention and Engagement Program
Learn proven frameworks to retain, activate, and engage users
Driving Product Growth Course
Master strategies to accelerate product growth and drive commercial success through data-driven approaches
Growth Engineering Program
Master the technical levers to scaling product-led companies