Writing Business Cases for Product Managers
Learn to build compelling business cases that win stakeholder buy-in
This product strategy course focuses on practical application within real product environments. In Writing Business Cases for Product Managers, you build practical product judgment for real work in Product Strategy. The emphasis is on turning insight into execution: defining problems clearly, choosing sensible tradeoffs, aligning teams, and measuring impact. Examples are grounded in real product environments so the material directly informs prioritization, validation, launch, and iteration decisions. Best suited for Intermediate practitioners who want to apply these approaches immediately within their day-to-day product responsibilities.