Product Analytics Certification Course

This certification course transforms product managers from gut-based decision makers into data-informed leaders. Students learn essential product analytics fundamentals, from setting up effective measurement strategies to leveraging data for business cases. The curriculum covers critical topics like defining analytics strategy, using the Product Analytics Hierarchy of Needs framework, and implementing analytics in practical scenarios. Perfect for both analytics beginners and experienced PMs looking to strengthen their quantitative skills. The course includes hands-on exercises with Pendo's analytics platform, real-world case studies, and actionable frameworks for immediate implementation.