Master Growth Product and Drive Revenue

Driving revenue through product requires more than adding features or launching campaigns — it means systematically identifying, testing, and scaling the levers that change customer behavior. This course focuses on structuring growth work around meaningful business outcomes, from forming hypotheses to running experiments tied to monetization and retention. You’ll look at how teams translate strategy into measurable initiatives and avoid common traps like local optimization or vanity metrics. Best suited for PMs responsible for growth or commercial impact who want clearer linkage between product decisions and revenue results.